Platform Overview

The Canopy Labs marketing analytics platform (MAP) provides customers with the ability to run full-fledged analytics operations without worrying about hiring statisticians or data scientists. Canopy Labs worries about the model building and reporting, so your business can focus on using the results to generate real sales and revenue boosts. Our platform has been custom-built from the ground up to support all levels of marketing and sales, from small businesses to large enterprises.

Below are the core features of the platform:

  1. Automated, out-of-the-box customer analytics. We can help you set up customer targeting models, pricing models, product recommendations, and other models in as little as 24 hours.
  2. Data collection without complex integration. Unlike most customer data platforms, we can work with your internal customer data and merge disparate data sets without complex systems integration or month-long consulting projects.
  3. Easy communication of results. Our web-based dashboard tools are designed to communicate analytic results to front-line staff like telemarketers, sales teams, or others. We build custom dashboards that allow employees at any level to quickly see the state of the business and act accordingly.

Download a copy of our PDF-based platform overview.